I enjoyed speaking before potential readers to tell of the laughs and heartaches in my memoir. Author events, readings, a book club, panel discussion, media classes at local colleges and presentations on memoir writing kept me busy in 2013. I’ve promised myself to expose the book electronically to the world, but I’m having fun meeting terrific people up close and personal in Central Florida.    
On National Radio Day in August, I guested on three local stations to talk about the power and influence of broadcasting today. The audiobook I recorded will be is ready for digital distribution soon, so you’ll be able to hear me voice my book. Stay tuned.  
I’m grateful a friend from high school emailed an announcement about my memoir to fellow classmates. Several I haven’t heard from in years responded after reading the book and their positive comments are appreciated. Nostalgia buffs tell me they got a kick out of learning about life in post-WWII America. Even though there are many mentions in the memoir of my hometown in New Jersey, see how the recollections compare to where you were raised.
Thanks for visiting the website. Check the audio excerpt. You’ll enjoy the book when you buy.



    Dave Archard was born in 1936 in Rochester, New York. His family moved to Ridgewood, New Jersey, a month before Pearl Harbor was attacked. He graduated from the Bergen County school district in 1954 and, after training at Broadcast Coaching Associates in New York City, began his career as staff announcer for WMYB in Myrtle Beach, South Carolina. In the late fifties, he introduced the exciting Top 40 sound to the west coast of Florida from powerful WALT, Tampa, achieving record breaking audience ratings in both Hooper and Pulse surveys. He moved with his growing family to WFUN in Miami where he excelled as a copywriter and production director. Settling in Daytona Beach in the seventies, Archard handled broadcast duties at several stations in the market including sales and operations for number one easy-listening WWLV (FM). Now retired, he resides with his wife in Florida.


    July 2014
    January 2014
    June 2013